08 Personal Stories

Rob Drummond July 2, 2021

Please note the MP3 download link is in the top right corner of the player.

Personal stories are highly effective at building trust with new potential customers. In this episode we place personal stories under the spotlight.

Listen now to learn:

Why personal stories are effective
Where to place them
How long your personal stories should be
How many stories you should place in an email sequence
How to bridge from personal story to sales message

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