03 The Systems Expert Role

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We can’t talk about copywriting without also talking about the technology that underpins it. “Which email marketing system should I use?” is perhaps the most frequently asked email marketing question.

In this episode of the Story Copywriter podcast we examine the role of the person responsible for orchestrating your marketing follow-up: the systems expert.

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Rob Drummond

Rob is the founder of Story Copywriters, copywriting coach, and author of Simple Story Selling. Grab a paperback or Kindle copy at https://geni.us/PrAb